Domenico Conserva, known to all as Mimì, was born and raised among the olives trees, the red soil and the fresh air.
Mimì worked his whole life in transport, but he had a dream.
He loved olive trees, olives, the smell of freshly pressed oil.
He loved the colour of the oil and the intense favour of fresh oil on bread.
Mimì’s dream grew, but a terrible accident took him away from it before it could be achieved.
However, that dream did not go with him as his children, Donato and Michele, together with his wife, Giudetta, decided to pursue it.
The dream became reality, and so Mimì has become the name of a superior Extra Virgin Olive Oil.
Mimì is the story of a dream and of a united family.